Naturally, the question on everyone's mind is: What can we do about it?!
Well, minimizing your exposure is probably a wise idea. There are all kinds of fun ways you can do that.
And second, you should speak your mind. Share on social media, talk to your friends and family, show them the studies, sign petitions...
Ya know: Don't assume that you are powerless!
The quickest way to fail at anything is to never even try in the first place.